90s Kid At Heart? You’re Going To Want Everything From This Insta-Famous Brand

O-Mighty
This brand makes all your 90s dreams come true (Instagram: @omweekend)

We usually have to close our eyes and daydream to be transported straight back to an era of halter necks, crop tops and boob tubes. But now, one brand is bringing the very essence of the nineties to 2017.

Already being worn by the likes of Cara Delevingne and Willow Smith, clothing label O-Mighty is young, fun and oh-so cheeky, with a whole load of irony thrown on top. Its standout slogans adorn everything from tie-dye bandeaus to off-the-shoulder tops, giving us serious mid-nineties vibes. We’re pretty sure various members of Steps wore all of these looks at one point…

OUT OF MY MIND OFF SHOULDER✨✨✨ #OMIGHTY WWW.O-MIGHTY.COM

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STAY MOISTURISED BOOB TUBE✨✨ #OMIGHTY WWW.O-MIGHTY.COM

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In addition to its throwback pieces, O-Mighty does not hold back where equal rights are concerned, splashing empowering slogans across its tops. And we want them all.

Aren’t we all….💕💪💕💅🏻💕#omighty WWW.O-MIGHTY.COM

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THE CLASSIC #OMIGHTY LOVE IS LOVE TEE BACK IN STOCK💕 www.o-mighty.com

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When it comes to shopping, a visit to the brand’s website is like stepping into a time machine – it has the feel of the first website we ever started with some friends back in 1999, complete with a retro animated backdrop and photography that easily could’ve been taken with the first ever camera phone. But you can’t knock them for dedication to a theme; the vibe is as authentic af.

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A teeny-tiny crop top will set you back around £32 — the site displays in dollars, by they do offer worldwide shipping — so you’ll have to pick one or two you really love, unless you feel like splashing your whole student loan on a bunch of slogan tees. We know which one we’re starting with…

Originally published 20th October 2017